Throughout my time writing this blog, I’ve never told you which artist is my absolute favorite. And although I’ve gushed over artists like AJR, Karmin and Beyonce, there’s still one band that rises above them. I’m talking about Guy Berryman, Jonny Buckland, Will Champion and Chris Martin—four musicians who comprise a band from the UK that forever changed the relationship between pop and alternative music—aka Coldplay.

Toward the end of last year I, sadly, could not find time to review the band’s newest album, “Ghost Stories.” So, when I heard Coldplay released an interactive music video for the album’s fifth single, “Ink,” I couldn’t pass up the opportunity to write about it.

When I first found out about the “Ink” video, I doubted the concept. I had never heard of an interactive music video, and was a bit skeptical of how the whole “choose you own adventure” thing would work. After all, the last time I chose my own adventure was over five years ago in a children’s book. (That attempt at humor was for you, senior Clayton Kistner, after I heard how much you liked my last joke from senior Katherine White.)

I threw all of my preconceived notions out the window after I began to watch the video for the first time. The interaction in the video kept me engaged, despite my mind’s usual tendency to wander off while trying to keep up with a four-minute wordless storyline. The band promised over 300 different possible plot combinations, and even though I’ve only watched the video twice, I saw a completely different story both times.

As a video itself, “Ink” also intrigued me. It tells the story of a man trying to find a lost love, with the ending dependent on the journey you choose throughout the video. The entire video is depicted through beautiful watercolor-style designs, and makes great use of colors to show emotion. It also gives ample time to make each choice and, surprisingly, didn’t buffer or crash when I watched it online. (If you try to take shortcuts by using the Interlude app, like I did, then be prepared to set aside 20 minutes to watch a four-minute video.)

Coldplay’s interactive video for “Ink” is absolutely fantastic. Don’t take my word for it, though, because to truly enjoy its phantasmal effect, you need to watch the video and make the choices yourself. I can’t wait to enjoy another interactive music video, from either Coldplay or another amazing artist, but for now I’m just going to go back to watching the “Ink” video again.